search engine myths
This Sacramento based Web Design Firm offers comprehensive SEO services.
Mistake #1: Bulk Submitting is the Path to Riches
You've seen the advertisements such as "Submit to 3500 Web sites for just $79." The reality is that the majority of those sites you're submitting to are set up for the sole purpose of collecting e-mail addresses from people like you so they can send you junk mail. Within hours you'll receive hundreds of e-mails like "Thank you for submitting to Joe's FFA Site, now take a look at our home-made discount Viagra products."Even if you do land your site in some of the real search engines (there aren't that many), those bulk submission services generally do little to nothing to optimize your rankings. You'll simply be buried at the bottom of the results with the millions of other Web sites. Contact us for a no obligation quote to see what it would take to optimize your website.
Mistake #2: Meta Tags Will Solve All My Problems
In the press you've probably seen one of many tutorials on how to create the perfect meta tags so the search engines can find you. What they don't tell you is that the majority of the major search engines don't even read meta tags anymore. The ones that do read them tend to give them little importance when deciding how your page will rank.Some of the "experts" will tell you to simply include your keywords in your title and meta tags and to create a Web site with quality content. The search engines will then naturally flock to you and rank your site near the top. Certainly title tags and content quality are important, but don't make the mistake that this is all you need to do to be found on the Web today. Only a comprehensive approach will yield desirable results.
